Contextual Selling®
Selling in a Contextual Framework

Duration: 3 days

What does it take for sales executives to succeed where guests are spoilt for choice and brands get commoditized fast? The strategies that worked in the seller’s market of the 20th century may not work today. Thanks to global distribution systems and the resultant information overload, the competition which was across the city is just a mouse click away.

This workshop on Contextual Selling, a new sales paradigm for the 21st century, provides a simple and practical framework for hospitality sales professionals. Whether you are a manager or a field sales executive, you need to have three competencies, namely Emotional Intelligence, Intelligence Quotient & Conceptual Skills.

Hospitality Paradigm’s three day workshop shows the games played by key decision makers and guests with strategies to survive and grow in a cut-throat business environment.