How are you saving the earth today?

According to Booking.com’s 2019 Sustainable Travel Report, 70% of global travelers say they would be more likely to book an accommodation knowing it was eco-friendly, whether they were looking for a sustainable stay or not. The up-and-coming younger travellers will change “more likely” to “most definitely” in the coming years, especially as their spending power grows.

It’s time for hotels out front on sustainability to make their case known – and it would be very interesting to start seeing rankings on booking engines that prioritize hotels in a given location on how small their carbon footprint is.